Helping your consumers to gain more profits

Helping your consumers to gain more profits

Consumers are individuals or households that consume goods and services generated within the economy. Since this includes just about everyone, the term is a political term as much as an economic term when it is used in everyday speech.

Typically when business people and economists talk of consumers they are talking about person as consumer, an aggregated commodity item with little individuality other than that expressed in the buy not buy decision.

However there is a trend in marketing to individualize the concept. Instead of generating broad demographic profile and psychographic profiles of market segments, marketers are engaging in personalized marketing, permission marketing, and mass customization.

A consumer is assumed to have a budget which can be spent on a range of goods and services available on the market. Under the assumption of rationality, the budget allocation is chosen according to the preference of the consumer, i.e. to maximize his or her utility function.

In ‘time series’ models of consumer behavior, the consumer may also invest a proportion of their budget in order to gain a greater budget in future periods. This investment choice may include either fixed rate interest or risk-bearing securities.

In the context of mental health, consumer is also a term applied to describe a person living with mental illness. Literally, it is not really what is states. They are the people seeking for help in their own profile of their mentality. You can let them gain their life back on track and achieve your goal at the same time.

Problems may also arise when dealing with your possible prospects.

Many patients are frustrated because, despite their best intentions, they seem unable to adhere to an exercise or “diet” program. Actually, there are several proven strategies that can be used to help us be successful in our efforts to improve an aspect of our lifestyle.

First, make a plan and make sure it fits their lifestyle. For example, if you’re planning on beginning an exercise program, think ahead about how you’re going to carve out the time in their already busy life. In this respect, anything you can do to make the exercise program a regular, daily part of your routine will be helpful.

It’s often a good idea to ask those around you to help you in your endeavors. Anything you can do to help assure the support of your family, friends and co-workers will increase the odds of success.

Remember that most of the changes you make, whether changing what you prefer to eat, or changing your schedule to include exercise, will affect those around you. One of the best examples of this is the difficulty that smokers have trying to quit when those around them are smoking.

If you strictly adhere to a “proven” program that has succeeded for others, however, and fail to produce the results you want, you may become discouraged or filled with self-doubt. There are many reasons to explain why self-help techniques fail, and many steps to take to feel good about yourself regardless of the result. Like every other field, the “experts” in self-help disagree on just about everything.

Happy Business Man Profit Vector Clipart image - Free stock photo - Public  Domain photo - CC0 Images
Helping your consumers to gain more profits

Always remember this: no matter how smart or “successful” someone is, how much “proof” you’re given, how much you trust or respect someone, or how logical something seems, it’s just an opinion, just what worked for someone else, just a possible pathway to success.

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De escalate an angry customer

Here are 7 tips to help:

  1. Prepare in advance. Avoid “winging it” when you run into an angry customer. …
  2. Keep emotions out of it. …
  3. Listen, listen, and listen some more. …
  4. Identify and understand their anger. …
  5. Sympathize with them. …
  6. Don’t make promises you can’t keep. …
  7. Avoid the hold or transfer button.

De escalate an angry customer

Soothing angry customers: It’s not something that elicits a warm, fuzzy feeling – but it is inevitable. With any upset caller, the goal is to turn the encounter into a win for your business. You can’t control what people say or do, but you can control how you react. These negative experiences can be turned into opportunities to show the customer they were right to choose your company. Remember that by quickly resolving your angry customers’ concerns, you stand a chance of retaining up to 70 percent of them.

Still, it’s important to recognize that not all customers express their frustrations the same way. Everyone reacts differently to stress, and these differences in anger can influence what steps you take to manage irate customers. Here are a few personalities you may encounter.

  • The Talker. These customers aren’t sure what they want. They don’t know what a resolution to their problem looks like. They just want to be heard, so don’t zone them out. Practice your active listening skills. Once they’ve had their say, make sure you restate their concerns. This can help guide them to what they want from you.
  • The Executive. These customers don’t care what it takes, they just want results! They expect you to know who they are, what their problem is, and how you can fix it for them. Getting information out of them may feel like pulling teeth, and they may resent questions. Be patient, explain what you’re doing and why you need the information you’re requesting.
  • The Venter. These customers are similar to The Talker, but they’re here to tell you how they really feel. They’re the screamers, the shouters, and the foot-stompers. Brace yourself for a potential tantrum on the phone. With The Venter, all you can do is ride it out. If you have to, mute your phone; but whatever you do, don’t interrupt! Once they’re finished, empathize and begin to steer them towards a solution.
  • The Intimidator. These customers love the phrase “…or else!” It gets old, and can even sound silly, but try not to take it personally. Like The Venter, let them have their say. Repeat their concern back to them and allow them correct you if you misunderstood something. Proceed to drive the conversation towards a resolution.
  • The Sufferer. No matter what you offer to do, it likely won’t be good enough for this customer. In their eyes, things will never be the same again, and it’s all your fault! In this case, there may be no easy resolution the customer will accept. You’ll simply have to tell him or her, “I’m sorry, but that’s the best I can do. Thank you for understanding.”

We make a little fun of these customers here, but realize that their problems aren’t at all funny – especially not to them. They deserve attention, sympathy, and redress.

How to Deal with Difficult Customers

There is no one-size-fits all solution to difficult or angry customers. You can’t control whether or not a customer leaves the encounter satisfied, but there are subtle ways to influence how they respond to your efforts. Here are 7 tips to help:

  • Prepare in advance. Avoid “winging it” when you run into an angry customer. Practice responding to different concerns; it might even help to have a script prepared, but realize that the customer will hear it in your voice if you’re giving a “scripted” response. A script should only act as guidelines to help direct your exchange.
  • Keep emotions out of it. What’s worse than an exchange with one emotionally-charged caller? An exchange with two emotionally-charged callers. It’s important you stay calm throughout the conversation. Don’t let the customer bait you into retaliating, and always watch your tone. Speak slowly and softly. Remember that the customer isn’t attacking you personally. Any anger or abuse is caused by a core problem, which you’ll need to uncover before you can start on a solution.
  • Listen, listen, and listen some more. The best way to uncover the core problem is let your customers have their say, without interrupting or asking for clarification. Most importantly, don’t tune them out – take notes if you need to. If they feel like you’re dismissive or not paying attention, that’s all it takes to lose them as a customer.
  • Identify and understand their anger. It isn’t always clear what made your customers so angry. What the customer complains about isn’t always the actual problem. This is where you have the chance to play detective. In many cases, the customer started out with certain expectations for your product or service, and that expectation wasn’t met.
  • Sympathize with them. Besides a fix to their problem, most customers are also looking for someone to tell them, “You’re right. This shouldn’t have happened. Your reaction is entirely reasonable.” What they don’t want is someone asking them why they’re upset. Be sincere and don’t use empty phrases like, “I know how you feel.” Instead, try something along the lines of, “That sounds like a terrible experience. Let’s find a way to make this right.”
  • Don’t make promises you can’t keep. Never lie to the customer. You may be tempted to tell them what they want to hear to get them off the phone. Don’t do it! You’ll get found out eventually. You can tell a customer you’re trying to work out a solution, but help them understand it isn’t entirely up to you.
  • Avoid the hold or transfer button. Everyone hates waiting on hold, but maybe not as much as being transferred and having to explain your problem all over again. Only put them on hold if you’re certain the problem is beyond your ability to solve. If you can, perform a warm transfer by first speaking to the person you’re transferring the customer to and telling them the issue. That way, your customer doesn’t have to repeat themselves.

They’re not angry customers, they’re opportunities.

Angry customers aren’t necessarily a sign of failure. They represent an opportunity for you to communicate how much you value them. A solid strategy outlining how to navigate these conversations improves your chances of retaining those customers.

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10 ways to start taking control

10 ways to start taking control

“Who’s the Boss?” 10 ways to start taking control (time management, goal setting, record tracking)

At first glance, it would seem that positive thinking and Attention Deficit Disorder (ADD) have nothing to do with one another. But many of us with ADD develop negative thinking patterns because we become frustrated by our challenges and frequent feelings of being overwhelmed. This negative outlook then makes it even harder for us to manage those challenges and move forward. 10 ways to start taking control

10 ways to start taking controlPracticing positive thinking allows people with ADD to focus on our strengths and accomplishments, which increases happiness and motivation. This, in turn, allows us to spend more time making progress, and less time feeling down and stuck. The following tips provide practical suggestions that you can use to help you shift into more positive thinking patterns:

  1. Take Good Care of Yourself
    It’s much easier to be positive when you are eating well, exercising, and getting enough rest.
  2. Remind Yourself of the Things You Are Grateful For
    Stresses and challenges don’t seem quite as bad when you are constantly reminding yourself of the things that are right in life. Taking just 60 seconds a day to stop and appreciate the good things will make a huge difference.
  3. Look for the Proof Instead of Making Assumptions
    A fear of not being liked or accepted sometimes leads us to assume that we know what others are thinking, but our fears are usually not reality. If you have a fear that a friend or family member’s bad mood is due to something you did, or that your co-workers are secretly gossiping about you when you turn your back, speak up and ask them. Don’t waste time worrying that you did something wrong unless you have proof that there is something to worry about.
  4. Refrain from Using Absolutes
    Have you ever told a partner “You’re ALWAYS late!” or complained to a friend “You NEVER call me!”? Thinking and speaking in absolutes like ‘always’ and ‘never’ makes the situation seem worse than it is, and programs your brain into believing that certain people are incapable of delivering.
  5. Detach From Negative Thoughts
    Your thoughts can’t hold any power over you if you don’t judge them. If you notice yourself having a negative thought, detach from it, witness it, and don’t follow it.
  6. Squash the “ANTs”
    In his book “Change Your Brain, Change Your Life,” Dr. Daniel Amen talks about “ANTs” – Automatic Negative Thoughts. These are the bad thoughts that are usually reactionary, like “Those people are laughing, they must be talking about me,” or “The boss wants to see me? It must be bad!” When you notice these thoughts, realize that they are nothing more than ANTs and squash them!
  7. Practice Lovin’, Touchin’ & Squeezin’ (Your Friends and Family)
    You don’t have to be an expert to know the benefits of a good hug. Positive physical contact with friends, loved ones, and even pets, is an instant pick-me-up. One research study on this subject had a waitress touch some of her customers on the arm as she handed them their checks. She received higher tips from these customers than from the ones she didn’t touch!
  8. Increase Your Social Activity
    By increasing social activity, you decrease loneliness. Surround yourself with healthy, happy people, and their positive energy will affect you in a positive way!
  9. Volunteer for an Organization, or Help another Person
    Everyone feels good after helping. You can volunteer your time, your money, or your resources. The more positive energy you put out into the world, the more you will receive in return.
  10. Use Pattern Interrupts to Combat Rumination
    If you find yourself ruminating, a great way to stop it is to interrupt the pattern and force yourself to do something completely different. Rumination is like hyper-focus on something negative. It’s never productive, because it’s not rational or solution-oriented, it’s just excessive worry. Try changing your physical environment – go for a walk or sit outside. You could also call a friend, pick up a book, or turn on some music.

When it comes to the corporate world, protocol is pretty much the religion. To know the things needed to do are the basics of productivity, but interaction and having a steady mind makes up the entire thing to true productivity. There are those who seem to work well even under pressure, but they’re uncommon ones and we are human and imperfect. To get these little things like stress under our skins won’t solve our problems. Sometimes it takes a bit of courage to admit that we’re turning to be workaholics than tell ourselves that we’re not doing our best.

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Four Reasons Why You Should Read Before Bed

Four Reasons Why You Should Read Before Bed

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by Paul Nowak

What makes for a good night sleep? Is it a relaxing cup of tea? Or perhaps listening to music is something that helps you drift into your dream world? Actually, based on a study from the University of Sussex, they found that reading before bed worked the best. A solid seven to nine hours of sleep can prevent burnout, improving on-the-job performance, and advancing your career.

If that’s not enough incentive to turn off the TV and pick up a good book, then perhaps one of these points will convince you otherwise.

Reading before bed reduces stress and is relaxing

It is hard to stop thinking about your day, and for some, that can be what makes it hard to fall asleep and stay asleep. Reading a book takes you to a whole other world. No longer do you have to think about what happened during the day or what the rest of your week looks like. A book before bed distracts the mind, and now your focus shifts to how Harry Potter is going to defeat Lord Voldemort!

Reading before bed improves mental health

Stress in the workplace becomes a vicious circle and can start to affect other aspects of a person’s life. Mood, judgment, and overall health become at risk if you don’t get enough rest. Stress affects the brain’s gray matter, the neuronal cell bodies that are found in the regions of the brain that control memory, emotions, speech, decision making, and self-control. Reading before you fall asleep is a way to detox your mind giving your brain time to build up the gray matter it needs to tackle on each day. 

Reading before bed improves concentration and memory

Reading before sleep can improve how much information you can recall at a later date. In a study by the Division of Sleep Medicine at Harvard Medical School, researches explained that there are three functions to memory; acquisition, consolidation, and recall. Researchers explain, “Each of these steps is necessary for proper memory function. Acquisition and recall occur only during wakefulness, but research suggests that memory consolidation takes place during sleep through the strengthening of the neural connections that form our memories.” So when you’re preparing for tomorrow’s presentation, do so in the evening before you hit the hay. 

A better night sleep makes for a productive day

People trying to keep up with everything that is going on in the world, backfires and ends up hurting their concentration abilities. When you read before bedtime, you are training your brain to force yourself to concentrate on the words, characters, and storyline without the help of visual aids. Over time, your concentration abilities strengthen helping you to stay focused throughout your day.

Relax in bed with a good book knowing that you have time tomorrow to be productive. When you know how to speed read, you get things done quicker and more efficiently. Don’t know where to begin? Our Speed Reading Foundation Course is ideal for those who have too much to read and not enough time. Find out more today.

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A Wealth of Kid Hobby Ideas

A Wealth of Kid Hobby Ideas

Every young person needs a hobby. An interesting kid hobby will help children learn as well as keep them entertained for hours. It might even help them stay away from a bad peer group and stay out of trouble. Some kids might think of video games or TV as an appropriate kid hobby, but most parents would like to see their kids doing something more challenging or educational. A Wealth of Kid Hobby Ideas

A Wealth of Kid Hobby Ideas
A Wealth of Kid Hobby Ideas

A good kid hobby is playing a musical instrument. The guitar can often be self-taught from a book if a child has the interest, but for piano playing or other instruments, you will probably have to invest in lessons. Practice is, of course, an essential part of mastering any musical instrument.

Hobby Ideas

Another type of kid hobby is pursuing an art or a craft. Kids can learn to draw, paint, or make scrapbook pages. They can learn needle arts, such as embroidery, sewing, knitting or crocheting. Beginning carpentry is a very useful kid hobby that may turn into a career, or at least skills that will be used for a lifetime.
Tinkering around on gas engines or electronics is another kid hobby that can lead to useful skills.

There are all sorts of things that kids might like to collect for a hobby. Some of the more common collections are of stamps, coins, and rocks. Stamps are interesting because they can be from many different countries, becoming a geography lesson. Coins and stamps both are of historical significance, and encourage reading to learn more about different eras in history. Rock collecting as a kid hobby requires looking into science books.

Other collectibles include bean bag toys or figurines of a certain thing, such as owls, frogs, or unicorns.

Construction sets also make a good pastime for kids. Many people may think of these only as toys, but children who have grown up with these sets and added components to them down through the years can create some pretty impressive models. They are also gaining skills in reasoning and perception as they build.

Making model, such as cars, boats, and airplanes, has always been a popular kid hobby. If your child is interested in making models, be very encouraging in the beginning. Model car kits can be very complicated and require a great deal of precision. If your child’s first few creations leave a little bit to be desired, don’t laugh or scold, or he is likely to never want to try to make anything again! Get the easiest kit he is willing to make and then patiently help him as much as needed.

Many kids enjoy sports, making any athletic activity a great kid hobby. Soccer, basketball, and little league baseball all come to mind, but don’t forget about track and field events. Maybe your child would enjoy distance running or gymnastics. An active kid hobby will help your child stay in shape as well as make an interesting pastime.

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Tips for Peace and Harmony

Tips for Peace and Harmony

What do you like to do on family holidays? Go to the beach or spend a week in the country? Maybe you like camping or visiting relatives. Whatever you enjoy, family holidays are a chance for everyone in the family to get reacquainted and spend quality time together. It’s a chance for parents to really talk with their teens and find out what’s going on in their lives. It’s important to keep the communication lines open, and a family holiday is a good time to do that. Having a good relationship with their parents is one of the most important factors in keeping teens out of trouble. Tips for Peace and Harmony

Tips for Peace and Harmony
Tips for Peace and Harmony

Studies have shown that when families take holidays together, they are more likely to eat together and are less likely to argue. They do not watch as much television because they are involved in doing things together. Kids even report that their parents seem to act differently while on holiday.

While family holidays are a good time to connect with your kids, communication problems that are already there will not automatically disappear. Especially with teenagers it is important to listen and be flexible. Find out what the kids would like to do and eat and plan accordingly. While even teenagers need boundaries, it is important for parents to try to avoid needless confrontation. Explain why you make the decisions you do and show them positive attention.

Kids will appreciate being included in travel plans. There’s a good chance they will choose a theme park or the beach if those are among the options. Sometimes it works well for a teenager to take a special friend along on family holidays. While this might increase the parents’ load, the teen is likely to really appreciate it. Also, sometimes it works well for kids to go on holidays with their grandparents instead of their parents. Sometimes there is a special relationship here that can help kids open up and communicate about their concerns.

While on family holidays, if teens are uncooperative or behave improperly, try to deal with the problem in private. Teens are very aware of embarrassmant and it is needlessly mean to exploit this sensitivity. In fact, you might explain to the kids how their behavior embarrasses you, and they in turn might work harder at getting along and acting appropriately.

Kids will be happier on family vacations if they have snacks, drinks, and entertainment. Few kids enjoy a long ride in the car! Try to provide individual CD players or hand-held video games, and don’t forget to take plenty of bathroom stops. Sometimes kids enjoy the ride more if they can help you follow the map. This is an educational activity for them as well. By following these suggestions, your family holidays can make a happy memory.

 

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ADULT GIFT BASKET

ADULT GIFT BASKET

 

Fill a basket with:

  • Scented candles
  • ~ massage oil
  • ~ lingerie
  • ~ wine
  • ~ wine glasses
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The Importance Of Celebration

The Importance Of Celebration

There are many important things in life. Learning, growing, loving, and exploring are all things that each person should take time for. Celebration is another thing that everyone should take time for. Celebration adds an excitement and a lot of fun to life. The Importance Of Celebration.

Celebration can happen for a variety of formal or informal reasons. Probably most people have gone to a celebration in honor of someone’s birthday, wedding, or the birth of a new baby. There is something deep inside hu…

There are many important things in life. Learning, growing, loving, and exploring are all things that each person should take time for. Celebration is another thing that everyone should take time for. Celebration adds an excitement and a lot of fun to life.

Celebration can happen for a variety of formal or informal reasons. Probably most people have gone to a celebration in honor of someone’s birthday, wedding, or the birth of a new baby. There is something deep inside humanity that loves to celebrate the best things in life. We love a good Christmas or Fourth of July celebration or other celebrations that mark special holidays or family traditions.
Celebration doesn’t have to be reserved for the biggest events or holidays of the year though. Because the majority of our days are spent doing trivial tasks like working or cleaning our homes, we all need things to look forward to. Celebrations of all kinds give us the excitement to keep making it through days that seem purposeless. Have you ever felt like life was a little too routine? I’m confident that by the time the next holiday or birthday celebration rolled around you were grateful for the change of pace.

Celebration allows us to relax and unwind in the midst of busy and crazy lives. We use celebrations as an excuse to gather with the friends and family that mean that most to us. We also enjoy celebrations because they allow us to remember the things in life that truly matter. As we celebrate, we allow the stresses of life to fall behind and we spend our time doing things we love with the people we love. There is something about a great celebration that reminds us of the purpose of our life and of the power of our closest relationships.

Think of ways to incorporate celebrations of all kinds into your life. Make a big deal out of birthdays, weddings, or anniversaries. Throw huge celebrations for Thanksgiving, Christmas or other holidays that are important to your religious beliefs. One of the biggest keys to getting the most out of life is to have celebrations for no real reason at all. Just invite your friends over, cook great food and spend a few hours playing games that cause laughter and build friendship.

Perhaps the best thing about celebration of any kind is that it makes our lives richer and more full.

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The Burning Bush

The Burning Bush

Terrorism. The U.S rightly attacked Afghanistan when they refused to give up Bin Laden. For this, I have to trust that the Americans knew what they were doing, since they were involved with setting up Bin Laden and Afghanistan in the first place. That does not, however, give them the right to bite the hand that feeds them. The Burning Bush

The Burning Bush
The Burning Bush

It is what happens hereafter that should give us all pause for concern. Many times, causes or wars are pure in their infancy, but grow into new animals. This did not take long, as America turned towards Saddam and started accusing him of aiding and harboring terrorists. The U.S had not even put a serious effort into destroying the Al-Quaida before turning to face a new enemy. Once they created, twice. Saddam was put into pwer by the United States, and backed for decades by the US. They were always aware (and some believe partially responsible) of the crimes they now have charged him with. In essence, King George outright fabricated a reason to go into Iraq and finish the job his father started. Why? Simple. America did not see God after the Gulf War. Oil companies cried foul when they could not broker deals with Iraq and profit from their huge oil reserves. Since the U.S would already be in the middle east, why not kill two birds with one stone? In searching for weapons of mass destruction, the Americans used weapons of mass destruction to slaughter any Iraqis who got in their way.
How could the people let this happen? People are influenced by the media, who in turn are influenced by profit. The Americans provided first-hand coverage of the war as long as the media respected certain conditions about the reports they aired. Among those conditions were that no negative press towards the events can be presented by those reporters. Both the American and British governments worked together to create a climate of fierce propaganda. To oppose the war against Iraq was to spit on the faces of all those who died in 9/11.
To turn against the soldiers today, would be to repeat that same evil against the veterans of Vietnam. The media imposed a subtle form of censorship towards any anti-war stories in order to keep good standing in the eyes for the American and British governments. Most people rely on mainstream coverage to get all their information. The many mainstream are owed by the few of the upper class. Businessmen that stand to lose since Bush would refuse any contracts to be given to any country (and companies) that did not participate in the war.
While most of the Iraqi people seemed happy to be rid of a dictator, their joy quickly changed to apprehension, then anger as the American’s continue to stay and occupy their land. They no longer saw the difference between Saddam’s tactics to stay in power, and the Americans that stormed their city daily, and their temples, rounding up and killing Iraqi’s. The irony here is that in attacking Iraq under the pretense of curbing terror, the Americans have added to the threat. The Al-Quaida have openly contacted rebel groups, as they help them mobilize against the U.S and their new puppet regime. Saddam was a dictator. People like Saddam could never allow an organisation like Al-Quaida to survive in Iraq, as it could pose a threat to his power. With Saddam now removed, the Al-Quaida has more opportunity to plant operatives in Iraq. With more and more Iraqi’s being killed either directly or indirectly as a result of the American intervention, Al-Quaida will also be able to add more members than they could of beforehand.
King George will now have to make his next moves very carefully. If he continues to pursue his middle east agenda, he will easily plunge us all into the next World War. We do not have to sit idly by. The first act would be to get informed. Learn about what is going on. The internet offers a wealth of instant information. Never just trust one source. People cannot help but to taint facts with opinion. Here is a great site that can get you started on other aspects of King George’s own reign of terror.

 

by Gary Whittaker.

 

 

 

 

 

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HAPPY VACUUM HOLIDAY

Happy Vacuum Holiday

Create a Vacuum Day just might leave you in an empty void. We found no factual information or records about this day. So, we can only speculate to its cause. Date When Celebrated : Always February 4 / Happy Create a Vacuum Holiday. Happy Vacuum Holiday

HAPPY CREATE A VACUUM HOLIDAY
HAPPY CREATE A VACUUM HOLIDAY

Theory #1: A hard working housewife, frustrated over her vacuuming chores, declared a day to commemorate the chore of vacuuming. The hole in this theory is that the day would likely be simply called “Vacuum Day” or “No Vacuuming Day”. Why include the word “Create” in the title? This led us to……..

Theory #2: A (mad!?) scientist created this day to celebrate the creation of a vacuum during laboratory work. But, isn’t this routine scientific work!? We think so. Therefore, it led us to…………..

Theory#3: Someone desperately in need of a simpler life, conceived this day. They wanted to create a vacuum that would suck all of the daily work, chores and clutter out of their life. If only for one day, they would be freed to enjoy the simple life of leisure. Now, here’s a theory that really makes sense for today!

However you choose to commemorate this day, we hope it’s a good one!

 

1. As the originators were creating a vacuum in their laboratory, the records were caught up in the void.

2. The originators were vacuuming their home, and the papers were sucked up along with the dust bunnies.

Vacuum Cleaner, types and how they work

The basic principle on which a vacuum cleaner operates is called “suction”. Suction again works on the fundamental concept of pressure. For example, when you sip Coke through a straw, the pressure on the mouth end of the straw is reduced as a result of which the pressure at the inserted end of the straw increases and Coke flows. This is the simplest implementation of a suction mechanism.

The same suction mechanism is what makes a vacuum cleaner work. Only, it is not such a simple implementation of suction mechanism. This article deals with workings of different kinds of vacuum cleaners based on certain principles of physics.

The internal structure of a vacuum cleaner is very simple although it looks a little complicated from the outside. It is made up of six essential components. First is the inlet, the point from where the vacuum cleaner sucks up the debris and dust from your home or office. This end of the vacuum cleaner usually has a host of accessories shaped in various ways to help you clean. Second is the exhaust, a vent built into vacuum cleaner either to jet out the air coming in through the inlet due to suction, or to suck air when you use the vacuum cleaner in the “blow” mode. Third is an electric motor which helps to produce suction. Fourth, is a fan to start and keep the suction mechanism running. Fifth is a porous bag to collect and filter the sucked air of dust and debris that you have collected through the inlet. Last is the housing or the cabinet in which all these components are arranged in an efficient manner to facilitate the efficient usage of the vacuum cleaner. To use the blow mechanism of your vacuum cleaner, the fan has to rotate the other way. Many vacuum cleaners have this feature built in.

As all of us are aware, a vacuum cleaner works on electricity. Once it is plugged and turned on, the electric motor comes on and rotates the fan. The fan has angular blades, made specifically at a certain angle. Once the fan starts running, the blades push the air towards the exhaust outlet. When this process begins the air pressure increases in front of the fan and reduces behind the fan. This drop of pressure creates a suction or partial vacuum. As air always moves from high pressure areas to low pressure areas, the ambient air tries to move into the low pressure area or the partial vacuum, rushing in through the inlet port. As long as the fan is working and the inlet is open, a constant flow of air is created moving in through the inlet and out through the exhaust via the porous bag.

This constant stream of air running through the inlet can be harnessed using various attachments provided by the manufacturer of the vacuum cleaner. By attaching these various kinds of noses with a flexible pipe to the inlet, the vacuum cleaner can be directed to the dust or debris in various nooks and corners of the house or office. Due to the force of the air, dust and debris gets sucked into the vacuum cleaner. This air mixed with dust and debris after entering the vacuum cleaner has to pass through the porous bag which filters out the air but retains the dust and debris. Thus the cleaning operation is completed by accumulating the dust and debris in the porous bag. This bag can later be taken out and cleaned or disposed of after a few uses.

Vacuum cleaners are of various types. The first generation of vacuum cleaners were invented in mid 1800’s which were hand operated. They had bellows through which the suction was created manually. Electric vacuum cleaners came into vogue in early 1900’s but were generally viewed as luxury items for many years.

A very popular version of the electric vacuum cleaners is the central vacuum cleaner. This system has a large fan outside the house or office and has various vents connecting through the walls. A flexible pipe can be attached to any of these vents to clean the area. The dust is collected in a large canister outside the house and can be emptied and cleaned as per convenience, a few times a year.

There is a wet/dry vacuum cleaner available for the purpose of cleaning solids as well as liquids. In these kinds of vacuum cleaners the collection method is a little different, since liquids cannot be stored in porous bags. Usually external buckets are used.

A recent version of the traditional vacuum cleaner is called the cyclone vacuum cleaner. This variation does not have a porous bag collector. It has a maze of spiral pipes through which the air is passed, as a result of which the dust and debris in the air experiences a centrifugal forces and falls away from the air, collecting inside the cylinder.

This is not the end of technology; we would see more innovative designs of the vacuum cleaner that has become a part of every household in the years to come.

Happy Create a Vacuum Holiday

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